Flat 32 Branding

Full Visual Identity for online TV series 'Flat 32.'

I was asked to create a logo and visual identity for online comedy sitcom Flat 32. After watching several episodes of the online series I had a very clear idea of what I wanted to create. Due to the clumsy, light hearted nature of the characters, I wanted to create a mark that seemed familiar and authentic. I used a freehand approach for the logo to mimic how young flatmates communicate with one another (scribbles, post it notes etc). After creating the logo I then created artwork for the website, social media pages as well as the end credits
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